Tag Archives: social marketing

Facebook Updates the News Feed: What it Means for Users, Marketers, Startups, Small Businesses, and the Future

On March 7th, Facebook announced the biggest change to its popular News Feed feature since its launch in 2006. In the big announcement, Mark Zuckerberg compared Facebook to a newspaper: “Our mission is to give everyone in the world the best personalized newspaper in the world,” Zuckerberg said. In response to recent claims that Facebook [...]

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Facebook Profile Pictures for Brand Pages Get Bigger, Hooray!

Following the massive update to brand pages that came with Timeline, Facebook recently pushed out a subtle update to profile picture sizes. They’ve increased the dimensions slightly, and this update could throw off any page that had precisely blended the profile picture with the cover photo. As pointed out by Jon Loomer, Facebook has increased [...]

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A Social Commerce Role Model

While some groups have been busy preemptively criticizing social commerce and any new ventures into Facebook commerce (F-Commerce), others have taken a creative lead and elevated the industry to a new level. Heinz, we thank you. With the creation of a “pop-up” limited time store on Facebook, you’ve become a prime example for those looking [...]

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Facebook Timeline for Pages: “Mission Control For Your Business”

“Everything you do starts with your Facebook Page.” On that note by Facebook’s VP of Product, Chris Cox, we are glad to learn that the long-awaited introduction of Facebook’s Timeline for Brand Pages is finally here! I have to say, after having the personal Timeline from the very earliest stage of development, I’m quite excited [...]

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Wine? Flowers? Diapers? How are you going to get a cut of the Social Commerce market?

“The market for social commerce has been embryonic to date, but that will change over the next five years as companies race to establish stores, pushing up social commerce revenues sixfold, to US$30 billion globally.” Opening heading via -Booz&co [Turning “Like” to “Buy" Social Media Emerges as a Commerce Channel]   So, as you just [...]

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The Do’s and Don’ts of Social Commerce and Marketing in 2012

2012 is going to be a memorable year. Whether it is the year you finally get serious about dropping those extra pounds you’ve been “resolutioning” to since 2002 OR it is the year you save up the money and courage to go on that dream vacation.  We have a solution for you. Instead of focusing [...]

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Everything You Need to Know About Social Commerce

Mark Zuckerberg, the Founder and CEO of Facebook said last August, when Facebook launched its Places mobile-location service, “If I had to guess, social commerce is the next area to really blow up.”  Do you think Zuckerberg was right? Let’s take a closer look… Social commerce is the latest way to sell online, taking advantage [...]

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