Last week, I went “off the grid” for a volunteer trip to Honduras. As someone who lives and breathes social media, tech, and the internet on a daily basis, I thought this trip would be a welcomed break from being connected. As it turns out, even in the rural countryside of a developing Latin American [...]
You might assume that your Facebook fans see all the posts you make. After all, they like your page, right? Wrong! Behind the scenes of Facebook, there is a news feed algorithm that determines who sees your posts in the news feed and who doesn’t. It’s called the EdgeRank, and it’s something worth looking into [...]
Another week, another announcement from Facebook about new features. Since the IPO, we’ve seen a slew of interesting, new developments with the social network, and this week is no exception. From new page admin options, to sponsored posts, to scheduled posts, we’ll walk you through the recent changes so you can get to work enhancing [...]
