Monthly Archives: April 2012

Building Trust and Loyalty in Social Commerce

Now that Facebook has given us an interactive, customizable, and sleek canvas to market, sell, engage, and tell the story of our brands, products and businesses; it’s up to page owners to strive to improve the “human connection” between pages and fans. That human connection begins with gaining trust and is sustained by maintaining loyalty. [...]

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New Features keep the ‘social’ in Social Commerce: Fanpage Toolkit’s latest release…

We can all agree that Social Commerce is a young industry, right? Facebook Commerce (F-Commerce) is even younger then, in that respect. As a start-up grounded in these young industries, Fanpage Toolkit has made it a goal to never stop innovating. Since our initial rollout, we’ve consistently refined, updated, and added to our suite of Social [...]

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