Humans, by nature, are social creatures. We thrive on personal connections and small-talk. We enjoy the company of others. So, what lessons from human nature can we apply to the emerging Facebook Commerce “F-Commerce” market? To me, they’re clear. But, I’ll let you decide for yourself. Before I get into it, though, I want to [...]
“The market for social commerce has been embryonic to date, but that will change over the next five years as companies race to establish stores, pushing up social commerce revenues sixfold, to US$30 billion globally.” Opening heading via -Booz&co [Turning “Like” to “Buy" Social Media Emerges as a Commerce Channel] So, as you just [...]
